Boost Your Business with NFTs
By Learn Market
Categories: Videos
What you'll learn
Explore the technical and creative aspects of NFT development in this course.
Let's indulge
Introduction to this course on YouTube Advertising and selling with ads
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Video ads and sales course welcome and learn what you can expect
02:28
Set up your first YouTube advertisement & explaining every ad element
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Creating your Google Ads account to run YouTube ads (formerly AdWords)
08:39 -
What are TrueView ads
06:06 -
Choosing between different YouTube ad sets for video ads
08:39 -
Ad scripts for a 6-second bumper ad or a 15-second non-skippable ad
03:39 -
Script to make your TrueView ads cheaper and more effective
04:54 -
Setting your budget
05:07 -
Bidding strategies
06:39 -
How to decrease your advertising costs down to 0.01 cent with CPV
04:55 -
Starting with ad groups
03:32 -
Example of settings to get down to a penny per view with YouTube ads
05:38 -
Decrease your advertising costs by expanding potential audience/inventory
02:45 -
More to choosing location than you think
03:48 -
Stealing views from competitor’s videos with placements option
03:36 -
Targeting demographics
04:13 -
Target audiences
04:11 -
Choosing content where your ad will appear
01:51 -
Section conclusion
07:07 -
Practical, real-world example of refining targeting and bidding strategies
09:02 -
Dangerous ad targeting pitfall with a real example
03:27 -
Another way to advertise on YouTube – directly with channel owners
05:06
How to write a script for a direct sales video (let’s call it your commercial)
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Five elements of a sales script
05:06 -
Sales script example for a video promoting an Ecommerce store
06:53 -
TEMPLATE: Your turn to write your script
06:42 -
Example of a sales video for your ad
05:24 -
AIDA for sales – we’ll use this in our video marketing and sales
03:53
Adding calls to actions
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How to add cards to your videos
05:50 -
How to add endscreens to your videos
04:38 -
How to connect your website to YouTube
02:04
How to film your sales video or commercial
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Five video format options for recording to appear on or off camera
05:17 -
28-item checklist for video improvement
08:00 -
Best video format for presenting
06:23 -
Presenting: Being engaging, emotional level, and tone and not to be boring
04:23 -
Checklist of 4 most important things in a video
04:10 -
Your posture and body language basics
04:51 -
Editing out parasite words
05:14 -
CASE STUDY: How mistakes in videos can hold you back
04:15 -
Should you pre-script? What kind of preparation? Teleprompter?
02:18 -
How long should videos be
04:15
Video filming equipment
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Camera options
04:11
Strategy: YouTube Ads + YouTube SEO = extra traffic
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Strategy: YouTube Ads + YouTube SEO = extra traffic. But engagement is first
03:27
Beginner tips on background and lighting for video
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How I get a slightly more professional look and feel for videos
05:23
How to get good audio
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Audio section introduction, quiet space to record & audio editing software
02:17 -
Microphones overview
02:28